Association Management Blog

Making a Day of It

Posted by Andy Freed on 10/16/15 7:00 AM

Last week I saw the coolest Facebook post from my sister-in-law, who works at EMC in Hopkinton, Massachusetts. It was pretty neat—Patriot tight end (and part time Superhero) Rob Gronkowski had come to EMC as part of a company celebration. She was pumped to see Gronk live and in person. Watch the clip!

Read More

Topics: Membership, Association Membership

A Little Something About 20-somethings

Posted by Joan Jacobs on 4/30/15 7:00 AM

For over a decade, I have been attending standards and technology-focused events sponsored by client associations as well as forums hosted by venerable U.S. and global standards-focused organizations. These meetings are by and large fairly homogenous gatherings of standards professionals with deep experience in standards and who are skilled at representing their companies’ interests in industry alliances and consortia. For most, it’s definitely not their first “rodeo.” 

Read More

Topics: Association Management, Technology, Membership

What happens when the magic is gone? And how to get it back!

Posted by Joan Jacobs on 3/17/15 8:00 AM

New organizations have an energy, an excitement, related to a new technology that has the promise to open up new global markets and significantly change or enhance the way companies or individuals use technology-based products or services. During the start-up phase, the founders likely have a clear vision as to the technology’s value, what benefits it will provide and a sense for how to differentiate the technology from both existing products and from other approaches being brokered by competitive coalitions.

Read More

Topics: Association Management, Membership, Life Cycle, Membership Value

Satisfaction Formula

Posted by Andy Freed on 12/16/14 6:30 AM

A very smart polling professional once told me the formula for satisfaction was “S=P-E”

Put another (actually understandable) way, Satisfaction equals Performance minus Expectations

I love this.

As consumers, we see this all the time. Check in to a Holiday Inn and you’re happy with a clean room. Check in to a Four Seasons and just having a clean room isn’t enough. Your expectations drive satisfaction. 

Read More

Topics: Association Management, Membership, Association Membership

Tough Customers

Posted by Andy Freed on 12/10/14 10:14 AM

A lot is made about bad customer service. But let me tell you, customers themselves are no picnic. 

Tom Peters once said “when your flight is messed up and you approach the counter, treat that person like she is the only person in the world that can help you. Because she is.” A lot of customers haven’t gotten that memo.  

So what does this mean? 

Read More

Topics: Association Management, Membership

Right from the Start: Setting a Dues Structure That Works

Posted by Andy Freed on 10/28/14 7:30 AM

You only get one chance to make a first impression.  

This isn’t just for people, it’s for organizations as well. 

And that’s why it’s so critical to set your dues at the correct level right out of the box. 

In my mind, there are three things to think about in setting dues levels. 

Read More

Topics: Finance, Membership, Associations

Winning Lessons from the World of Sports

Posted by Andy Freed on 5/14/14 4:00 AM

In Boston sports, these are “the good old days.” With the Sox winning championships, the Bruins contending for the Cup and Tom Brady slinging passes, it’s pretty fun to be a sports fan here. In honor of Boston sports, here’s what our four teams can teach associations:

From the Red Sox: “Know your role.” When a ball is hit up the middle in baseball, you never see the shortstop and second basemen collide as they both go for it. That’s because they know exactly where the other one will be.

Read More

Topics: Operations, Starting an Association, Organizational Development, Governance, Association Management, Membership, Leadership, Experience, Standards

The Three “I”s of Successful Tech Associations

Posted by Greg Kohn on 5/1/14 2:43 AM

As someone who's worked around technology associations for a long time, I often get asked: "So what are the secret traits of the groups that are the most successful?" Quite honestly, these secrets traits aren't really so secret. In fact, I like to call them the three "I"s. All of the better-performing organizations I have worked with have had at least one of these traits; some of the great ones have had all three.

Read More

Topics: Operations, Starting an Association, Organizational Development, Technology, Management, Membership, Leadership, Standards, Association Management Company

Your Choice: Change or Irrelevance

Posted by Andy Freed on 4/15/14 2:20 AM

One of my favorite quotes was when Eric Shinseki, then the Army Chief of Staff, now Secretary of Veteran’s Affairs, said “If you don’t like change, you’re going to like irrelevance even less.”

I love that.

But boy, is it tough for a lot of associations to heed this advice. Many organizations are well on their way to irrelevance.

Read More

Topics: Operations, Starting an Association, Organizational Development, Association Management, Technology, Launching an Association, Membership, Leadership, Association Boards

Old soldiers never die, they just fade away. So goes the adage.

Posted by Andy Freed on 4/2/14 2:00 AM

Well, for many Board members, “fading away” means unceremoniously dropping them off the Board. That’s why former Board members are often a trouble spot for organizations—someone goes from being “in the know” to “out in the cold.” The result: a one time key member—and often still influential one—becomes disenfranchised.

Read More

Topics: Operations, Starting an Association, Organizational Development, Management, Board of Directors, Membership, Leadership, Association, BOD

badge-small

CONTRIBUTORS


Andy Freed
President & CEO

Greg Kohn
Executive Vice President

Bruce Rogers
Founder & Chairman

Terry Lowney
Senior Vice President, COO

Subscribe to Email Updates

Posts by Topic

see all

Follow Us